July's Beauty Products

With such an enormous range of beauty and skincare products (celeb-backed or otherwise) released each month, how can you discern whether the latest moisturizer, mascara, or lipstick is actually worth purchasing? That’s where we come in. In 2024, W will publish a monthly roundup of the best beauty products that launched recently—genuine game-changers you should consider purchasing. Whether you’re a skincare connoisseur, an avid makeup collector (slash borderline hoarder) or you’re simply browsing for something fresh to add to your beauty regimen, these are our favorite new products, which we recommend incorporating into your repertoire.

This new peptide-rich eye cream will restore your peepers to perfection. Formulated to dramatically smooth lines around the eyes and hydrate, Tom Ford’s potent brew contains polyphenol-rich porcelain cacao (which also helps counteract blue light pollution) as well as the vitamin C-rich active Gyokuro, to diminish dark spots, brighten, and support elasticity.

No need for lamination with this innovative brow gel-pomade hybrid. Rye Beauty’s product lifts, softens, and holds your brows in place. Formulated with soothing licorice root and pomegranate extract to enhance circulation and support strong follicles—along with Myristoyl Pentapeptide to promote hair growth and keratin production—this exceptional pomade will have your brows looking their best.

Another winner from Dior Beauty that you must bring along on all your summertime travels. Introducing this gorgeous limited-edition eyeshadow set, featuring five stunning warm hues to complement your tan. These pigments look brilliant worn individually, or paired to perfection. The Champagne tones flatter a sultry red lip—or create the ultimate summer smoky eye with the deepest brown and the surrounding supporting shades.

This silky gel cleanser is perfect for refreshing your skin in the summer. Formulated with botanical flower acids derived from the hibiscus plant, it serves a dual purpose: prepping your skin for makeup application or seamlessly removing makeup. The gentle formula resurfaces and deeply detoxifies pores, leaving your skin feeling revitalized.